I’ve noticed that some ebooks have different covers depending on where or when you buy them. Sometimes, the change is subtle, like a new font or color scheme, but other times, it’s a complete redesign. It made me wonder—how often do publishers actually update ebook covers?
Is it just for marketing purposes, like attracting a new audience or rebranding an author’s work? Or does it have more to do with trends in design, seasonal promotions, or even feedback from readers?
I also wonder if self-published authors have more freedom in changing their covers compared to traditionally published ones. And if a cover update improves sales, does that mean ebook cover design services play a bigger role in a book’s success than we think?
Have you ever bought an ebook only to find its cover changed later? Did the new design make you more (or less) interested in reading it?
What’s your take on this? Have you ever felt that a cover change was unnecessary, or did it make a book look more appealing to you?

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